Many times after a natural disaster, your area will be awash in storm chasers: disreputable roofing contractors; who are un-insured, unlicensed, unskilled and undocumented. These storm chasers are usually from out-of-state and plan to stay only long enough to make a profit. These illicit roofing contractors prey on vulnerable victims of natural disasters by offering homeowners bargain prices for substandard roofs that leak or shed shingles in future storms.
- You’re insured.
- You’re licensed in that state and know its building codes.
- You have ties to the community/region because you live there.
- You have been in business there for a number of years.
- You have expertise developed through education, training and experience.
- You know how to construct a roof that will withstand the weather conditions in that region: hurricanes, tornadoes, storms or earthquakes.
- You have references from clients that they can contact.
- You have a portfolio with pictures of your work and letters of endorsement from satisfied customers.
- You have a website with a local number.
Moreover, references from satisfied customers, pictures of your recent projects, endorsements from past clients and more importantly a website with your bio on it and a local phone not just a “1-800” assures these potential customers that you not only care about the locality that they live in, but you also are a resident of their locality.
Remember, being a reputable contractor isn’t just a commitment to your current clients but to your future business. Never forget that your roofing insurance provides the bulwark against liabilities that allows your roofing company to extend those protections in the form of general liability coverage to your customers.